Hero Image

Clearbanc and MDdoctors were struggling to keep their website visitor's attention due to a disorganised website with no focal point. 

First impressions matter and I have identitified that an updated hero image is exactly what MDdoctors and Clearbanc needed. A hero image is more than just a pretty picture – it’s a powerful communication tool. It seeks to immediately arrest a visitor’s attention, and directly influences whether the visitor decides to ‘bounce’ from your page, or continue to explore your site further.

I revamped their hero images and gave them a creative modern flair. It also represents what the company stands for, to keep up with the consumer's taste and not fall behind.

Both MDdoctors and Clearbanc saw an increase in their website interaction and visitors tend to stay longer on their websites browsing through their articles.